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  • Published 01/07/2020
    ISBN 9781292289694
    The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as... Read more
     
    By: Croft,A et al
    Title type
    eBook
    $60.00
  • Published 22/06/2020
    ISBN 9780655700043
    The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available... Read more
     
    By: Booker, George et al
    Title type
    eBook
    $60.00
  • Published 20/05/2020
    ISBN 9781292341224
    For principles of marketing courses that require a comprehensive text. Learn how to create value through customer connections and engagement In a fast-changing, increasingly digital and social marketplace, it’s more vital than ever for marketers to develop meaningful connections with t... Read more
     
    By: Kotler, Philip & Armstrong, Gary
    Title type
    eBook
    $60.00
    Aust. customers only
  • Published 07/05/2020
    ISBN 9781292343211
    For courses in e-commerce. The most up-to-date, comprehensive overview of e-commerce today Lively and fun to read, E-commerce 2020: Business, Technology and Society is an in-depth, thought-provoking introduction to e- commerce focusing on key concepts and the latest empirical and financial da... Read more
     
    By: Laudon, Kenneth C. & Traver, Carol Guercio
    Title type
    eBook
    $60.00
    Aust. customers only
  • Published 07/05/2020
    ISBN 9781292342733
    For introductory courses in Information Systems or Management Information Systems. Essentials of MIS is an in-depth look at how today’s businesses use information technologies and systems to achieve their corporate objectives. Current real-world business cases illustrate how companies ha... Read more
     
    By: Laudon, Kenneth C. & Laudon, Jane P.
    Title type
    eBook
    $60.00
    Aust. customers only
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