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  • Published 20/05/2020
    ISBN 9781292341200
    For principles of marketing courses that require a comprehensive text. Learn how to create value through customer connections and engagement In a fast-changing, increasingly digital and social marketplace, it’s more vital than ever for marketers to develop meaningful connections with t... Read more
     
    By: Kotler, Philip & Armstrong, Gary
    Title type
    eBook
    $60.00
    Aust. customers only
  • Published 12/03/2020
    ISBN 9781292339047
    A balanced and holistic approach to business analytics Business Analytics teaches the fundamental concepts of modern business analytics and provides vital tools in understanding how data analysis works in today's organisations. Author James Evans takes a fair and comprehensive, approach, examini... Read more
     
    By: Evans, James R.
    Title type
    eBook
    $60.00
    Aust. customers only
  • Requires a Course ID
    Published 01/03/2020
    ISBN 9780655703105
    MyLab Economics accompanies the 2nd edition of Macroeconomics: Australia in the Global Environment and Microeconomics: Australia in the Global Environment MyLab Economics has been designed and refined with a single purpose in mind: to create those moments of understanding that transform the d... Read more
     
  • Requires a Course ID
    Published 10/02/2020
    ISBN 9781292270074
    Pearson MyLab™ is the world's leading online self-study, homework, tutorial and assessment product designed with a single purpose in mind: to improve the results of all higher education students, one student at a time. Please note: The duration of access to a MyLab is set by your instructo... Read more
     
    By: Kroenke, David M. & Boyle, Randall J.
    Title type
    Access Code (Digital)
    $75.00
  • Requires a Course ID
    Published 10/02/2020
    ISBN 9781292267043
    Pearson MyLab™ is the world's leading online self-study, homework, tutorial and assessment product designed with a single purpose in mind: to improve the results of all higher education students, one student at a time. Please note: The duration of access to a MyLab is set by your instructo... Read more
     
    By: Kroenke, David M. & Boyle, Randall J.
    Title type
    Access Code (Digital)
    $50.00
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