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  • Published 15/11/2019
    ISBN 9781292330945
    A concise and comprehensive introduction to business Business in Action remains the premier, comprehensive textbook for important introductory business principles and concepts. Featuring a highly organised, objective-driven structure, the text incorporates relevant, contemporary examples and tre... Read more
     
    By: Bovee, Courtland L. & Thill, John V.
    Title type
    eBook
    $60.00
    Aust. customers only
  • Published 04/11/2019
    ISBN 9781292330969
    A concise and comprehensive introduction to business Business in Action remains the premier, comprehensive textbook for important introductory business principles and concepts. Featuring a highly organised, objective-driven structure, the text incorporates relevant, contemporary examples and tre... Read more
     
    By: Bovee, Courtland L. & Thill, John V.
    In stock
    Title type
    Book
    $104.95
  • Published 06/09/2019
    ISBN 9781292318042
    For courses in global marketing. A conceptual approach and introduction to the field of marketing research Written with an emphasis on the practical application of marketing research methods, Marketing Research teaches the basic fundamental statistical techniques needed to analyse market data... Read more
     
    By: Burns, Alvin C. & Bush, Ronald F.
    Temporarily out of stock
    Title type
    Book
    $96.01
    $112.95
  • Published 21/08/2019
    ISBN 9781292318097
    For courses in global marketing. A conceptual approach and introduction to the field of marketing research Written with an emphasis on the practical application of marketing research methods, Marketing Research teaches the basic fundamental statistical techniques needed to analyse market data... Read more
     
    By: Burns, Alvin C. & Bush, Ronald F.
    Title type
    eBook
    $60.00
    Aust. customers only
  • Published 16/10/2017
    ISBN 9781292186542
    For courses in Social Psychology Make research relevant through a storytelling approach. Social Psychology introduces the key concepts of the field through an acclaimed storytelling approach that makes research relevant to students. Drawing upon their extensive experience as researchers and... Read more
     
    By: Aronson, Elliot et al
    In stock
    Title type
    Book
    $104.51
    $122.95
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