Business Statistics narrows the gap between theory and practice by focusing on relevant statistical methods, thus empowering business students to make good, data-driven decisions.
Using the latest GAISE (Guidelines for Assessment and Instruction in Statistics Education) report, which included extensive revisions to reflect both the evolution of technology and new wisdom on statistics education, this edition brings a modern edge to teaching business statistics. This includes a focus on the report’s key recommendations: teaching statistical thinking, focusing on conceptual understanding, integrating real data with a context and a purpose, fostering active learning, using technology to explore concepts and analyse data, and using assessments to improve and evaluate student learning. By presenting statistics in the context of real-world businesses and by emphasising analysis and understanding over computation, this book helps students be more analytical, prepares them to make better business decisions, and shows them how to effectively communicate results.
Pearson MyLab™ is the world's leading online self-study, homework, tutorial and assessment product designed with a single purpose in mind: to improve the results of all higher education students, one student at a time.
Please note: The duration of access to a MyLab is set by your instructor for your specific unit of study. To access the MyLab you need a Course ID from your instructor.