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2005
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- By Boaz A
- Published 10/11/2005
- ISBN 9780582547797
- Format Book
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Now well established as a New Zealand marketing textbook, the third edition of Marketing in New Zealand builds on the strengths of the first two editions, covering the basic principles of marketing in a clear, concise, and user-friendly style.
The book meets the requirements of the NZIM Certificat...
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