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- By Harris, Jago & King
- Published 15/09/2004
- ISBN 9781862505025
- Format Book
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Case Studies in Tourism & Hospitality Marketing explores marketing theories/concepts and strategies within a localised Australian context giving students the opportunity to compare and contrast marketing practices between different organizations.
Case studies play a major role in assisting stude...
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- By Hing/Weeks/Breen
- Published 31/05/2002
- ISBN 9781862505032
- Format Book
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Although Australia has more than 5500 registered and licensed clubs, many of them major business operations, Club Management in Australia: Administration, Operations, and Gaming (originally published in 1998) was the first book of its kind on this important subject. The book is a unique educational ...
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- By Brown
- Published 07/06/2007
- ISBN 9780733978722
- Format Book
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For courses in Nursing Older Adults, Gerontological Nursing and Aged Care.
As the current Australian population ages, care of older adults is becoming increasingly important. For nurses, this provides career opportunities that can encompass advanced nursing practice, management, education a...
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- By Hall
- Published 21/12/2006
- ISBN 9780733975707
- Format Book
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The fifth edition of Introduction to Tourism: development, issues and change continues to draw together many of the contemporary issues and themes in Australian and international tourism in a manner that is easy to understand and useful to students. The book has been substantially revised in terms o...
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- By French/Craig-Smith
- Published 01/07/2000
- ISBN 9780733905698
- Format Book
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This book is designed as a foundation text for degree and diploma students in tourism programs offered by educational institutions in Australia and further a field. It is a comprehensive resource for tourism students and for those concerned with examining the economics of tourism and its impact and ...
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