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• 

  Introduction to Tourism in Australia: development, issues and change (5e)
  

  • By Hall
  • Published 21/12/2006
  • ISBN 9780733975707
  • Format Book
  • 

  The fifth edition of Introduction to Tourism: development, issues and change continues to draw together many of the contemporary issues and themes in Australian and international tourism in a manner that is easy to understand and useful to students. The book has been substantially revised in terms o...
  
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  $116.95 Add to Cart
• 

  Marketing Leadership in Hospitality and Tourism: Strategies and Tactics for Competitive Advantage (4e)
  

  • By Lewis & Shoemaker
  • Published 09/10/2006
  • ISBN 9780131182400
  • Format Book
  • 

  For courses in Hospitality Marketing and/or Tourism.   How do you gain a sustainable competitive advantage in today’s global hospitality industry? Are there ways to attract and keep a customer over the course of a lifetime? Marketing Leadership in Hospitality and Tourism, Fourth Editio...
  
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  $129.95 Add to Cart
• 

  Services Management
  

  • By Kandampully
  • Published 17/01/2006
  • ISBN 9780131916548
  • Format Book
  • 

  For Services Management/Marketing or Marketing courses, particularly for undergraduate and graduate programs in Hospitality Management, Tourism Management, Leisure Management and Retail Management.   This book addresses the hospitality industry from a services management perspective, offering...
  
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  $106.95 Add to Cart

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