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  • Essentials of Marketing Research

    • By Malhotra, Birks, Wills
    • Published 11/04/2013
    • ISBN 9780273724339
    • Temporarily out of stock
     
    Title type
    Book
    $110.95
     
    Essentials of Marketing Research offers a balance of contemporary theory, European case material and software to help students to understand and apply the principles of designing and conducting high quality quantitative and qualitative marketing research and to give them the study skills to confiden... Read more >
     

Pagination