Refine Products
You have selected:
No further refinements available.
-
- Published
28/07/2009
- ISBN
9780135053010
- Format
Book
For undergraduate and graduate consumer behavior courses. The text that set the standard for consumer behavior study. Consumer Behavior explores how the examination and application of consumer behavior is central to the planning, development, and implementation of marketing strategies.The tenth edit...
Read more
By Schiffman & Kanuk
Pagination