Professional Business Skills (2e)

Lee Perlitz
Helen  Hutton
Title Professional Business Skills
Edition 2nd
ISBN 9781442527515
ISBN 10 144252751X
Published 14/09/2010
Published by Pearson Australia
Pages
Format Paperback
In stock
 
Total Price $80.95 Add to Cart
Description

Professional Business Skills 2nd edition provides students with the skills and knowledge required to compete in today’s dynamic, digital, business world. This edition has been fully revised and now includes many new features to engage students and provide a practical approach to learning business skills, including:

Town House Media
A fictional advertising agency, Town House Media, is used as a running case study throughout the text to provide a practical demonstration of the skills in action.

Companion Website
www.pearson.com.au/vet/perlitz
The Professional Business Skills website is completely integrated with the text, allowing students to complete interactive activities and download Town House Media templates required for activities in the text. This interactivity engages students and allows them a chance to apply their skills in a practical way.

As students complete exercises in the Companion Website, the Gradetracker records their progress. Simple questions like true/false and multiple choice are marked automatically, while you can mark open ended questions, then download your entire class results in a single file.

New to this edition
  • Companion Website - The Professional Business Skills website is completely integrated with the text, allowing students to complete interactive activities and download Town House Media templates required for activities in the text. This interactivity engages students and allows them a chance to apply their skills in a practical way. As students complete exercises in the Companion Website, the Gradetracker records their progress. Simple questions like true/false and multiple choice are marked automatically, while you can mark open ended questions, then download your entire class results in a single file.
Features & benefits
  • Learning Outcomes give students a quick overview of the key topics covered 
  • Case Studies based on Town House Media employees demonstrate how the theory is applied on the job 
  • Activities give students the opportunity to put theory into practice 
  • Summaries provide a quick checklist of key topics covered in each chapter for review 
  • Questions for each chapter on the website enable students to review what they have learnt
Author biography
Lee Perlitz has over 25 years experience in business and training, and is the author of several vocational education texts and learner guides. She has worked in senior management positions with companies such as British Airways, the ANA Hotel Group and the Telstra Corporation. Involved in the education industry for many years Lee is the founder of the Coomera College of Business & Industry Training; the RTO division of Coomera Anglican College.
Target audience
BSBADM307A Organise schedules
BSBADM311A Maintain business resources
BSBCMM201A Communicate in the workplace
BSBCMM301A Process customer complaints
BSBCUS201A Deliver a service to customers
BSBCUS301A Deliver and monitor a service to customers
BSBDIV301A Work effectively with diversity
BSBIND201A Work effectively in a business environment
BSBINM201A Process and maintain workplace information
BSBINM202A Handle mail
BSBINM301A Organise workplace information
BSBINM302A Utilise a knowledge management system
BSBINN201A Contribute to workplace innovation
BSBOHS201A Participate in OHS processes
BSBPRO301A Recommend products and services
BSBSUS201A Participate in environmentally sustainable workplace practices
BSBSUS301A Implement and monitor environmentally sustainable work practices
BSBWOR202A Organise and complete daily work activities
BSBWOR203A Work effectively with others
BSBWOR204A Use business technology
BSBWOR301A Organise personal work priorities and development
BSBWRT301A Write simple documents
FNSICGEN305A Maintain daily financial/business records
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