International Business: Managing in the Asia-Pacific (3e)

Greg Fisher, RMIT
Raechel Hughes, University of Canberra
Ricky W. Griffin, Texas A&M University
Mike W. Pustay, Texas A&M University
Title International Business: Managing in the Asia-Pacific
Edition 3rd
ISBN 9781741030105
ISBN 10 1741030102
Published 19/05/2006
Published by Pearson Australia
Pages 606
Format Paperback
In stock
 
Total Price $135.95 Add to Cart
Description
International Business: managing in the Asia-Pacific 3e provides an introduction to the exciting and evolving field of international business. The new edition of this successful text equips students with the knowledge, tools and insights they need to function effectively as managers in the global business environment. With an Australasian perspective, it helps students understand world issues on a local, regional and global level.   
Table of contents
PART 1 INTRODUCTION TO INTERNATIONAL BUSINESS
1. An overview of international business
2. International trade and investment theory
PART 2 THE INTERNATIONAL ENVIRONMENT
3. International monetary system
4. Formulation of national trade and investment policies, and the role of government
5. International economic environment and global marketplaces
6. Legal issues in international business
7. The role of culture
8. Ethics and social responsibility in international business
9. International cooperation between nations
PART 3 INTERNATIONAL BUSINESS STRATEGY
10. International strategic management
11. Strategies for analysing and entering foreign markets
12. International organisation design and control
PART 4 INTERNATIONAL BUSINESS OPERATIONS
13. International marketing
14. International financial management
15. International accounting and taxation
16. International Human Resource Management and labour relations

SUPPLEMENTS

- Instructor's manual
- PowerPoint slides
- Computerised test bank
- Companion website

 

New to this edition
  • Streamlined coverage equals better value for students as they focus upon the key aspects and theories of international business.
  • A greater emphasis on culture with a new Culture Case in every chapter, along with a dedicated chapter on culture, helps students attain cultural literacy.
  • Students are kept up-to-date with the presentation of the latest research, including the born global and reborn global phenomenon.
  • A balanced global view, with a renewed focus on the Asia-Pacific region, means students from all backgrounds can relate to the content.
  • New chapter on ethics and social responsibility in international business reinforces the importance and complexity of this field.
  • Coverage of harmonisation provides students with the latest information on the international accounting standards.

New Learning Tools!

  • Venturing Abroad exposes students to the opportunities and challenges of conducting business outside their home country.
  • e-World provides insights on the impact of e-commerce on the international business environment.
  • Bringing the World into Focus helps students understand the historical, cultural, geographical and political contexts of international business.
  • Global Learning focuses on what can be learnt from observing how other countries operate.
Features & benefits
  • Point Counterpoint at the end of each Part conveys two sides to controversial issues in international business to help students think critically.
  • Two cases per chapter provide real world examples to highlight the key issues and concepts.
  • Skills development emphasis with the Building Global Skills feature so students have an opportunity for team work and active learning.
  • A managerial perspective aids students with both the strategic and operational aspects of international business.
Educator supp's

International Business Ctb Sup

    By Fisher
    ISBN 9780733985416 / ISBN 10 0733985416
    Published 24/07/2006
    Published by P.Ed Australia
    Format CD Only
 
Educator downloads

Digital Image Library

 

Instructor's Manual