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- By Kroenke*
- Published 01/01/2010
- ISBN 9780136114109
- Format Book
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For undergraduate introductory management information systems courses.An engaging introduction to how people use IS to solve business problems. Actively engaging students in the material through unique guides and relevant business examples, Using MIS emphasizes how knowledge of MIS will help ...
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- By Ghemawat
- Published 13/07/2009
- ISBN 9780132457200
- Format Book
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For MBA level strategy courses.Strategy and the Business Landscape is based on contemporary research in the field of strategy and adopts a value-focused, firm-centered perspective that promotes an analytical approach to strategy.
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- By Keller
- Published 26/06/2007
- ISBN 9780132336222
- Format Book
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<>For students, managers and senior executives studying Brand Management. Keller, Strategic Brand Management, 3e provides insights into how to create profitable brand strategies by building, measuring, and managing brand equity.
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- By Weiss
- Published 08/09/2005
- ISBN 9780131735453
- Format CD
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For courses in Operations Management, Management Science/Quantitative Methods. POM-QM for Windows is the most user-friendly Windows software available. This software package features separate modules covering topics in both operations management and management science. Continued author supp...
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- By Aguinis*
- Published 06/01/2012
- ISBN 9780132974356
- Format Book
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For courses in Performance Appraisal, Compensation Management, and Training and Development. Discover where the real success in business can be found. What makes some businesses more successful than others? The answer: people. Organizations with motivated, talented employees that offe...
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