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- By Lynch, Veal, Darcy
- Published 24/04/2013
- ISBN 9781486006083
- Format Book
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- By Eagle, Tapp Et Al
- Published 12/12/2012
- ISBN 9780273727224
- Format Book
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Social marketing is receiving unprecedented focus and support from government, the private sector and charities internationally. Social marketing attempts to educate people in the hope that they will make ‘informed’(i.e. healthy) choices regarding diet, lifestyle and health related issue...
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- By Veal, Darcy, Lynch
- Published 15/11/2012
- ISBN 9781486009350
- Format eText
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- By Mills, Barlow
- Published 11/05/2012
- ISBN 9781408285251
- Format Book
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This groundbreaking volume – part reader, part textbook - helps students to engage thoroughly with some of the major voices that have come to define the landscape of theory in media studies, from the public sphere to postmodernism, from mass communication theory to media effects, from prod...
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- By Storey
- Published 20/04/2012
- ISBN 9781408285275
- Format Book
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Cultural Theory and Popular Culture: An Introduction, sixth edition, has been extensively revised throughout. As before, the book presents a clear and critical survey of competing theories of and various approaches to popular culture. Its breadth and theoretical unity, exemplified through popular cu...
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Pagination