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- By Keller
- Published 08/01/2007
- ISBN 9780131888654
- Format Book
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- By Anderson & Narus
- Published 01/06/2008
- ISBN 9780132089968
- Format Book
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For Business-to-business marketing courses.Anderson builds the book around a framework of understanding, creating, and delivering value.
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- By Redman Tom
- Published 31/12/2008
- ISBN 9780273716334
- Format Book
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Contemporary Human Resource Management provides students with a thorough and critical exploration of all the key functions and issues within HRM today. Written in a clear yet thought-provoking style, the book contains chapters contributed by experts in their field to ensure coverage of the mos...
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- By Panko*
- Published 10/01/2012
- ISBN 9780132599023
- Format Book
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For introductory courses in IT Security. A strong business focus through a solid technical presentation of security tools. Boyle/Panko provides a strong business focus along with a solid technical understanding of security tools. This text gives students the IT security skills they ...
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- By Berk, Demarzo
- Published 01/05/2013
- ISBN 9780273792024
- Format Book
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For MBA/graduate students taking a course in corporate finance. This Global Edition has been edited to include enhancements making it more relevant to students outside the United States Using the unifying valuation framework based on the Law of One Price, top researchers Jonathan Berk and ...
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