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- By Wirtz, Chew, Lovelock
- Published 08/06/2012
- ISBN 9789810686185
- Format Book
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Essentials of Services Marketing delivers streamlined coverage of services marketing topics with an exciting global outlook.
With its visual learning aids and clear language, students read less to learn more.
For undergraduate services marketing courses.
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- By Delios
- Published 15/03/2010
- ISBN 9789810684204
- Format Book
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Pagination