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- By Griffin, Pustay
- Published 17/05/2012
- ISBN 9780273765875
- Format Access Code (Printed)
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For International Business courses. Successfully prepare students for the international marketplace. International Business illustrates how successful managers must function in a competitive world. Packed with current examples that reflect the vibrancy of the international business fi...
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- By Descriptn Data & Velleman
- Published 26/02/2009
- ISBN 9780321577191
- Format CD
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ActivStats® for Business Statistics is based on ActivStats, the award-winning multimedia statistics tool that is bundled with many Pearson statistics textbooks. ActivStats for Business Statistics includes motivational videos that have a business focus, plus animations and applets that teach bus...
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- By Davis
- Published 13/05/2011
- ISBN 9780132128322
- Format Book
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For courses in Advertising Research. Discover how to design and use advertising research.In order to become successful advertising professionals, students need to understand the importance of research. Advertising Research: Theory & Practice shows students how research helps advertisers make the...
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- By Fombrun
- Published 11/07/2003
- ISBN 9780130303738
- Format Book
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For courses in Consulting. The Advice Business introduces readers to the art, the practice, and the problems that consultants face. The book sheds light on the complex roles that consultants and consulting firms play in enhancing the effectiveness of their clients.
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- By Greenberg & Baron
- Published 21/07/2010
- ISBN 9780136090199
- Format Book
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For one-semester, undergraduate and graduate level courses in Organizational Behavior. Unique and current insight on the everyday processes and phenomena of OB. Behavior in Organizations shows students the real world of OB through its blend of cutting-edge research and practical applications....
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