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- By Malhotra*
- Published 15/07/2011
- ISBN 9780132570183
- Format Book
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For undergraduate-level courses in Marketing Research.With a hands-on, do-it-yourself approach, Malhotra offers a contemporary focus on decision making, illustrating the interaction between marketing research decisions and marketing management decisions.
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- By Fabozzi
- Published 30/07/2008
- ISBN 9780137154999
- Format Book
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For courses in Markets and Institutions or Money and Capital MarketsThis book helps prepare students for careers in Finance by describing a wide range of instruments for financing, investing, and controlling risk available in today's financial markets.
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- By Carter & Izumo
- Published 22/01/2013
- ISBN 9780132180535
- Format Book
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For courses in Career Development and Career Success. The Career Tool Kit is designed to especially help community college and vocational school students of all ages develop the skills and attitudes needed to successfully complete their educational program: search for, find, and win ...
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- By Blanchard & Thacker
- Published 19/06/2009
- ISBN 9780136078326
- Format Book
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For students in training courses and practitioners interested in developing training programs. Seamlessly integrate training theory and application into your course. Effective Training: Systems, Strategies and Practices discusses the training process within an overarching framewo...
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- By Barringer & Ireland
- Published 17/10/2011
- ISBN 9780132555524
- Format Book
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For undergraduate courses in Entrepreneurship and New Venture Creation.Inspirational and informative—introduce students to the process of entrepreneurial success. There has never been a more exciting and opportunistic time to study entrepreneurship. Around the world, the current economic crisi...
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